Marketing Manager (Flexy)

Kuna Family ,
12 Лип 2024

KUNA
KUNA is a leading crypto banking platform encompassing KUNA Pay, KUNA.io, and KUNA Core. Our comprehensive range of modern B2B, B2C, B2G, and B2B2C products and services is designed to cater to the intricate requirements of both businesses and individual consumers.

Now, with a solid foundation of 600,000 users in our home market, we are extending our premier services across Europe and Switzerland, marking a new chapter in our expansion.
We
Our esteemed position within the top 30 by Forbes Ukraine and a team renowned for its high qualifications and global recognitions empower us to ambitiously plan for the future on an international scale.

KUNA.io - https://kuna.io/en

Launched by fintech innovator Michael Chobanyan in 2015, KUNA.io marked Ukraine's entry into the public cryptocurrency exchange arena. The platform facilitates the exchange of fiat currency for cryptocurrencies and vice versa. It not only trades its own token, KUN, but also supports a wide array of major cryptocurrencies, allowing for trading through a dedicated mobile app.

KUNA.io is currently undergoing transformation and branching out into new European and EEA markets, driving improvements in user interface and functionality to better accommodate EU users. We are committed to offering a more regulated suite of investment products, including purchase, storage, sale, and transfer services under a VASP license in Lithuania.

KUNA Pay
KUNA Pay offers businesses a crypto banking solution. KUNA Pay opens the door to exploring new revenue channels or enhancing existing operations through straightforward cross-border transactions.
European businesses benefit from KUNA Pay’s ability to create crypto bank accounts, enabling them to accept crypto payments as a B2B provider and settle in Euros directly into bank accounts, bypassing direct crypto involvement.

KUNA Core
KUNA Core is a tool that allows businesses to implement a ready-made solution for simple and understandable interaction with Blockchain. KUNA Core project is to enable project partners to carry out a wide range of the crypto services.

Вимоги:
Knowledge and skills:

2+ years experience at FinTech company
Your English level is Upper-Intermediate
You proactive and energized team player with an analytical mindset
You possess attention to detail
Being familiar with specific working on expo iGamimg, Web3
Advanced organizational skills and attention to detail
Ability to prioritize and meet deadlines

Обов'язки:
Duties and Responsibilities:

As a Marketer, your core objective will be planning, orchestrating, executing, and measuring programs that drive engagement among buyer and influencer contacts within target accounts. Accounts will span both prospects and current customers. You will be a liaison between Content, Product Marketing, MOPS, Research & segmentation, Account Development, and Sales teams to develop 1:1, 1:few, and 1:many programs designed to penetrate identified target accounts.
You will lead the development and execution of marketing plans consisting of multi-touch, multi-channel programs, including both inbound and outbound tactics to meet pipeline requirements of account segments.
Own pipeline and program dynamics for your segment(s), including standard program conversion rates, pipeline creation, acceleration and win/loss dynamics to inform strategic planning
Devise strategies and tactics that drive engagement and action with target accounts across multiple channels
Work with cross-functional groups to find creative ways to engage target prospect and customer accounts through channels such as email, paid ads, personalized landing pages, direct mail, e-gifts, webinars, and more
Partner with Marketing Operations to leverage CRM, marketing, and analytic systems to execute the above at scale across vertical markets and territories, track performance, optimize efforts, and ensure that appropriate measurement, results, and data requirements are met across campaigns
Train and coach Account Development teams to make full use of content and campaigns to most effectively engage qualified accounts
Generate ideas for Flexee products marketing development
Oversee SEO initiatives and content creation to ensure high visibility and engagement with our target audience
Expo and niche events visit management
Collaborate with cross-functional teams to determine event objectives, themes, and content
Providing supporting materials and business cards for the team/delegates
Sales operations marketing support
LinkedIn demand generation development

Буде плюсом:
Team management experience

Умови праці:
We offer:
Opportunities for professional development and personal growth;
Compensation of educational activities: certifications, courses, conferences;
Flexible hours.
Brand-new equipment.

What this job will do for you:
we have a socially important project, and we want to solve universal problems with crypto banking solutions for businesses and individuals
we are ready to give you all necessary knowledge and training, and we are open to use your knowledge and experience to achieve success
you can be completely autonomous in your work. we have a very flat organizational structure, which allows you to be your own boss, not coordinate your actions with three managers