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Elon Musk announces the launch of a game studio «Epic Games» and the creation of «photorealistic graphics» with the Grok 3 chatbot

Published by Kateryna Danshyna

Who will tell him?

During the presentation of the latest version of Grok 3, Elon Musk and the team of his AI startup xAI announced their intention to create a studio that will generate games using artificial intelligence.

«We are launching an artificial intelligence gaming studio. If you’re interested in joining us, join xAI», — Musk said during the livestream.

Details about the potential project are still scarce, but at the presentation, Musk showed how Grok 3 generates a copy of Tetris using Python.

He also reflected on the name, boldly suggesting the option «Epic Games», which he noted tomshardwarebefore remembering that she was already busy.

In another example posted by a user, Grok 3 was creating its own version of the basic 2D game Bubble Trouble, but the AI model ignored the prompt to play retro sound effects.

Musk, who is known for his love of video games and misleading statements about their success in themalso claims that it will be possible to improve the game’s graphical resolution by simply asking a chatbot to do so.

xAI — is an artificial intelligence company originally created in secret by Musk. At the same time as journalists investigated and made public the billionaire’s plans, He has already publicly opposed OpenAI and signed an open letter with a proposal to suspend the development of artificial intelligence for six months. Judging by posts on social media, the xAI core team currently consists of only 9 specialists (Musk is one of them).

We would like to remind you that recently xAI introduced the Grok 3 family of modelswhich also includes a smaller version of Grok 3 mini and reasoning models that will compete with DeepSeek and OpenAI and allegedly already outperform them in standard benchmarks. Grok 3 was initially available in beta for X Premium+ subscribers, whose price was doubled in a couple of hours after the announcement of the models. At the moment (and probably influenced by journalists’ publications about the sharp price increase), Grok 3 has been launched for all X users.