After launching on the Binance Alpha platform, 40% of tokens fell in price

Last week, the biggest exchange launched Binance Alpha – a platform designed to get familiar with early-stage projects. Alpha is integrated with Binance Wallet (formerly Binance Web3 Wallet), with the main goal of making it easier to find tokens that have potential for future listing on Binance Exchange.

Tokens for Binance Alpha are handpicked considering their popularity growth, community support, and potential for the crypto ecosystem. New coins are announced in advance through Binance Wallet and official social channels. Each token will have a 24-hour promo campaign, during which users can explore project details and use the Quick Buy feature for speedy purchases. After the promotional period ends, the tokens will remain in the Alpha section on the Market tab, allowing users to continue tracking and trading them.

Interestingly, the crypto community has been somewhat lukewarm about the launch of Binance Alpha. An analyst under the pseudonym Sankin_eth conducted a study of 29 tokens launched over three days in four stages.

Here’s what he found:

• The highest growth (over 100%) was recorded in tokens Shoggoth, FROG, BOB, TERMINUS, and GNON. The biggest drops were seen in coins APX and GRIFFAIN.
• The maximum market capitalization of 29 tokens at launch did not exceed $1 billion, and the minimum was $10 million.
• About half of the tokens (12) now have a FDV (Fully Diluted Valuation) lower than at launch, and there is no general upward trend.
• The top four tokens doubled in value, but these are small tokens with initial FDV within the $10–$20 million range. This is significantly less compared to the historic rise of meme coin Peanut the Squirrel (PNUT) on the main Binance platform.
• The platform features assets from just four blockchains, where Binance Smart Chain (BSC) has a clear advantage in numbers.

• Assets on Base are the least represented, probably due to corporate-level competition.
• Category distribution. The main three: AI agents (also AI memes), meme coins, and DeFi.
• On Ethereum, the DeFi sector dominates, while on Solana and Base, AI agents prevail, and on BSC, animal meme coins are widespread.

The specialist believes that Binance Alpha doesn’t create a wow effect of wealth, and focusing on market capitalization within the $10 million – $1 billion range is too broad.

By the way, the next batch of Binance Alpha tokens: ZEREBRO, COOKIE, WHALES, and ORDER.