Every 5th Ukrainian prefers messaging to calls, — Rakuten Viber survey
65% of respondents prefer emails when communicating with colleagues or clients, compared to 35% who prefer calls.
More than 50% of Ukrainians read less news, while 10% did not follow it at all, — Rakuten Viber survey
Ukrainians are much less likely to follow the latest events.
Zoomers love iPhone and Apple Watch, but rarely use Apple Music and Apple TV+
According to the new Piper Sandler’s report, 85% of teenagers in the US have an iPhone and are not going to change it to another brand.
56% of Ukrainians do not pick up the phone when unknown numbers call
According to the Rakuten Viber survey, 56% of Ukrainians are skeptical of unfamiliar numbers — 29% do not answer third-party calls at all, while 27% may pick up the phone if they are expecting a call (from a courier, store, etc.).